Nike Reveals Self-Lacing Basketball Shoes Controlled By Your Phone

 

The future is here for Nike! 

Nike has officially introduced its first self-lacing basketball shoe called the Adapt BB. These new sneakers are designed to provide a a great fit thanks to a power-lacing system called 'FitAdapt' that can be adjusted manually or with a smartphone app. 

According to Nike VP Creative Director of Innovation Eric Avar, the sneakers will retail for $350 and says that the technology will trickle down into other sports and lifestyle.

“We picked basketball as the first sport for Nike Adapt intentionally because of the demands that athletes put on their shoes. During a normal basketball game the athlete’s foot changes and the ability to quickly change your fit by loosening your shoe to increase blood flow and then tighten again for performance is a key element that we believe will improve the athlete’s experience."

This isn't the first time Nike has made an auto-lacing sneaker. As we remember, the HyperAdapt 1.0 released in 2017, and Nike also made an auto-lacing version of the sneaker from Back to the Future: Part II in 2016.

Celtics forward Jayson Tatum will be the first to debut these basketball sneakers. 

 

Photo: Getty Images 

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